KSUM’s ‘Big Demo Day’ for start-ups to begin on June 25

The ‘Big Demo Day’ for startups, organised by Kerala Startup Mission (KSUM), will get underway here on Thursday, offering a platform for the industry to tap into innovative and affordable products and services from the startup ecosystem.  The five-day programme, being held in association with state industry bodies, aims at introducing pioneering ideas and technological prowess of startups to Micro Small and Medium Enterprises (MSMEs) and corporates, and help them leverage the technology to strengthen and scale-up their businesses.

The Cross Sell platform, www.business.startupmission.in, which facilitates enrolling of both startups and industry, will also be launched on the occasion.  Startups can display the brochure of their products on the platform, and if the products match with the requirement of the industry, the industrialists can interact with them in a win-win situation. Besides, the industry can post their requirements on the Cross Sell platform and startups will come forward with suitable solutions. The platform also offers an opportunity for investors to interact with startups to scale up their businesses. 

‘Big Demo Day’ is aimed at making technologies available for industrialists in an affordable and reasonable manner, thus creating better businesses for startups. The programme will set the stage for an interaction of industries, corporates, associations, investors, consultants and international agencies with startups.One-to-one pitching and product showcasing will be held as part of the event, which concludes on June 30. It has the backing of IT entrepreneurs’ organisation G-Tech and various Indian corporate firms.  Selected startups during the programme will get an opportunity for an online interaction with the representatives of corporate firms. 

KSUM, in association with various industry bodies, is collecting information to study the needs and problems of industries.KSUM is the nodal agency of the Kerala Government for entrepreneurship development and incubation activities in the state