Elista strengthens leadership team with strategic senior appointments
Mr.
Harender Kumar Prajapati and Rupesh Kumar join as Plant Head and CFO
respectively to Drive Elista's Expansion in India
New
Delhi, June 4, 2024
– Elista, one of India’s
leading electronics, home appliances, IT, and mobile accessories brand under
TeknoDome, has
announced the appointment of two seasoned professionals to its leadership team.
The new hires, Mr. Harender Kumar Prajapati and Mr. Rupesh Kumar, bring a
wealth of experience and expertise to their respective roles.
Mr. Harender Kumar Prajapati, an industry
veteran with over 29 years of experience in electronics, PCBA, and consumer
industries, takes on the role of Plant Head. With a background in engineering
and operations management, Mr. Prajapati has held various leadership positions
across prominent organizations, overseeing production process operations,
optimizing resource utilization, and driving startup businesses. His expertise
in planning operational strategies and implementing quality management systems
will be invaluable as Elista continues to expand its manufacturing capabilities
in India and offshore.
At Elista, Mr. Harender Kumar Prajapati
will be instrumental in leading the local manufacturing capabilities of the
company to deliver cutting-edge consumer electronics and home–appliances at the
most affordable prices.
Mr. Rupesh Kumar, a strategic leader with nearly 20 years of
multi-cultural and diversified experience, joins Elista as the Chief Financial
officer (CFO). He has a proven track record of steering entire financial
operations, taxation, and audit functions in the manufacturing, digital
solutions, and electronics industry. His extensive experience in interacting
with bankers, government departments, and auditors for fund-raising,
assessment, and audit purposes will be instrumental in driving Elista's financial
strategy forward.
Commenting on the appointments, Mr Saket
Gaurav, Chairman & MD of Elista, expressed his enthusiasm, stating,
"We are pleased to welcome Mr. Rupesh Kumar and Mr. Harender Kumar
Prajapati to the Elista family. Their extensive experience and proven
leadership skills will fortify our team, reinforcing our commitment to
excellence. With our plans to open new manufacturing plants, their insights and
expertise will be instrumental in our mission to innovate and expand,
reinforcing our commitment to excellence.”
With these strategic appointments, Elista
reinforces its commitment to delivering high-quality products and driving
operational excellence in the Indian market. Elista is positioned as a key
influencer in shaping India's consumer electronics landscape through a
commitment to technological advancement and local production capacity.
The investment in two cutting-edge
manufacturing plants in Kadapa, Andhra Pradesh, lays the groundwork for
significant output, targeting an annual production of 1,000,000 TVs and
1,000,000 LED monitors. These facilities will bolster local manufacturing capabilities
and help the company introduce innovative yet pocket-friendly products tailored
for both domestic and international markets.
Elista, with its global presence spanning 17 countries across key markets such as the Middle East, CIS, and Africa, is poised for exponential growth. Leveraging its current international reach, Elista is on track to expand its footprint to 50 countries by 2025, with a projected global revenue target of ?1,500 crore by the end of the same year.
About Elista
Elista, a TeknoDome Group brand, is India's
leading world-class electronics, home appliances, IT, and mobile accessories
brand. Founded in 2020, Elista adheres to India's 'Atmanirbhar' principle of
manufacturing and produces consumer electronics with superior functionality at
affordable prices. The product portfolio includes LED televisions, washing
machines, coolers, dishwashers, refrigerators, IT accessories, mobile
accessories, and speakers. From its inception, Elista has been committed to
delivering innovative and high-quality products to its customers.
For more info, please visit -https://www.elistaworld.com
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