PallyCon unveils Robust Distributor Watermarking to Fortify Premium Content in the Distribution Phase

PallyCon, a global leader in Multi DRM and content protection service provider, launches robust distributor watermarking to deter and combat premium content leaks in the distribution process.

Approved and audit passed, the solution protects the pre-release assets of original content owners, broadcasters, post-production houses and content aggregators by securing video content from proxy deliveries and leaks at every step during the post-production workflows.

Offering both visible and invisible watermarking options, it protects content creators, studios and content 

owners from potential leaks by applying distributor watermarking, enabling them to trace the point of leak back to the particular department or third party responsible for leaking the content.

Expressing his views on the launch, Mr James Ahn, Founder & CEO of INKA ENTWORKS said, “PallyCon’s robust distribution watermarking is an evolution in the fight against pre-release leaks, ensuring a high degree of traceability which traditional content protection lacked. With the magnitude of the content generated, streamed and downloaded every day, the risk of proxy deliveries are prevalent. Our solution addresses the situation by inserting a secured layer of protection that pinpoints potential sources of breach and ensures the safety of premium video assets.”

PallyCon’s distributor watermarking for B2B streaming allocates a unique identification to each copy designated to different content aggregators and OTT platforms and matches it with the leaked video asset. The solution is resilient against various attacks like compression recording, collusion and re-encoding etc., showing a solid deterrent against leaking. 

The solution supports mezzanine file formats (like ProRes and XDCAM) and interfaces easily with third-party workflow manageme